Fashion Week

Background: St Albans Fashion Week was launched to promote the very best the city has to offer in fashion and beauty. Retailers offering these services were invited to parade their services down the catwalk that ran the full length of the city's cathedral nave. Fashion and beauty shops featured promotional events throughout the week.

Brief: As the Graphic Designer for the week long event, I was commissioned to brand the event and design all promotional literature.

Branding

Background: Each year the event had a fresh brand look. This look was for 2014.

Brief: My task was to create a logo that promoted the fashion event brand and would feature across all print, digital and social media.